Search Engine Marketing Industry Set to Boom

The North American search engine marketing industry is expected to grow by 14% from $14.6 billion in 2009 to $16.6 billion by the end of 2010. This prediction is based on the results of the sixth annual State of Search Engine Marketing Report recently released by “The Search Engine Marketing Professional Organization (SEMPO)”. The global

Blogging For Business:Social Media Strategies Conference

Social Media Strategies Conference, today announced the addition of a panel discussion on “Blogging for Business”. The panel will feature a panel of industry experts sharing their ideas on developing and maintaining an effective corporate blogging strategy. The panel will discuss approaches to: – Making Announcements – Crisis Management – Legal Implications – Branding Strategies

Blogs Act As ‘Anchors’ for Businesses

Justin kistner, senior manager ‘Webtrends’, a social media marketing company explains “blogging” in an interesting way. “Blogs act as ‘an anchor’ for a company’s social media presence”, says Justine Kistner. Business blogs, company blogs, corporate blogs, or organization blogs register their presence as “profiles” on various social media channels. These profiles link back to the