Posts Tagged ‘Corporate Blogging’

The Power of Blogging for Business

April 7th, 2010

Blogging For Business:Social Media Strategies Conference

March 31st, 2010

Social Media Strategies Conference, today announced the addition of a panel discussion on “Blogging for Business”. The panel will feature a panel of industry experts sharing their ideas on developing and maintaining an effective corporate blogging strategy. The panel will discuss approaches to: – Making Announcements – Crisis Management – Legal Implications – Branding Strategies – Reputation Management – Optimization Techniques – Platforms, Tools and Services

The panelists include: Reshma Kumar, Manager of Web Design , Verisign Richard Brewer-Hay, Chief Blogger, eBay Tony Welch, Lead Social Media Strategist and Community Manager, Hewlett Packard. 

The conference will also feature two workshops on: How you market your business on Facebook to increase revenue, drive website visitors and create brand awareness through customer engagement. » Read more: Blogging For Business:Social Media Strategies Conference

Beyond Business Blogging: Free eBook Released

March 16th, 2010

Business Blogging” is gaining exponential popularity across the globe.Blogs are fantastic inbound marketing tools to acquire new leads and prospects.

Email is just another fantastic tool to nurture and sustain these relationships.

This free complementary ebook will help you learn how marketers are combining these two tactics to not only acquire new leads but nurture them into closed business.

Statistics show that marketers using “corporate blogging” as part of their ‘social media’ mix improve search engine results and generate a higher volume of targeted leads, said Troy Burk, president of ROI(Right on Interactive). » Read more: Beyond Business Blogging: Free eBook Released

Corporate Blogging and Social Media Trends Survey Findings

March 11th, 2010

The ‘Corporate Blogging and Social Media Trends Survey” conducted by ‘Compendium’ has recently been concluded with interesting and trend-indicating results.

In all 226 companies (B2B and B2C companies) participated in this survey and shared their data relating to ‘blogging traffic’, ’visitor-trends’, and ‘twitter-usage’.

Results of this survey are enough to shake the common belief that “business blogs thrive on a core-group of loyal readers”. On the contrary, the first –timers were found to be the ‘key factor’ in increasing the blog traffic.

“As more traffic is being driven to corporate blogs through organic searches and more first-time visitors are landing on blogs, companies need to develop blog and social media content that is appropriate for this audience in order to be effective,” said Chris Baggott, CEO and co-founder of Compendium. » Read more: Corporate Blogging and Social Media Trends Survey Findings

Indian Blogging:Evolution Through Past Ten Years

February 22nd, 2010

For quite some time I am thinking to write about the “Indian Blogging Scenario”. Indian blogging is undergoing an interesting phase of  evolution and is gaining popularity among the masses though at a slow but consistent pace. Several Indian bloggers have made their presence felt on the blogosphere. It has been almost ten years now that the “blogging in India” has opened new vistas and avenues. Thanks to the increasing density of internet connectivity across the country.

Ten years after blogging became accessible to a large, varied, non-technical population, it has assumed multiple faces”, says Ayeshea Perera in the article published in the “Wall Street Journal”, “Live Mint.Com” a few months back. » Read more: Indian Blogging:Evolution Through Past Ten Years