Archive for the ‘Blog Marketing’ category

Top 10 Blogging Mistakes

August 19th, 2011

Research by IronMonk, a New York based social marketing agency, reveals the results of a study focusing on business blogging mistakes. The study’s results, called Top 10 Business Blogging Mistakes, highlights the importance of authority, relevance, consistency, and quantity to attract prospective clients and retain and nurture existing clients.

The top 10 business blogging mistakes include poor quality content, lack of social marketing integration, inconsistent posting schedule, uninteresting or irrelevant headlines or titles, missing opportunities for search engine optimization, self-promoting blog posts as opposed to blog posts that establish your company’s authority. The results include details about each mistake and how to correct them. » Read more: Top 10 Blogging Mistakes

Business Blog Optimization(BBO)Helps Grow Online Business

April 19th, 2010

Business blogging is all about establishing a direct line of communication with the customers through the internet and websites. Business blogging is considered as one of the most effective and powerful tool to strengthen your web marketing portfolio.

Across the borders competition among companies is getting more fierce and sharp each day and this poses great many challenges to the small and medium business (SMB) that keep trying to make a big impact on the web through search engine optimization (SEO) of their websites.

Creation of a business blog and attaching it to the main business website is one of the potent SEO techniques available in the armory of optimizers. It is in fact an essential component of organic SEO marketing campaign of a website. » Read more: Business Blog Optimization(BBO)Helps Grow Online Business

Surprise Blog Marketing:Little Things Make a Huge Difference

April 15th, 2010

Blogs by and large all look alike as far as the structure is concerned and regular visitors and blog readers find nothing new except the design and content of a blog. Content is the most important distinguishing feature of a blog differentiating it from other competitive blogs.

An element of surprise may hit anyone’s eyes and prompt saying “Wow, I never expected this! “. This would help the blogger cutting through the clutter and make people generate “word of mouth” and say “You need to see this, it is incredible indeed”.

Among the big shifts that you can select for your blog would be switching over the blog marketing from a “riding-shotgun” approach to a well planned strategically designed surprise oriented campaign. » Read more: Surprise Blog Marketing:Little Things Make a Huge Difference